OUR CUSTOMERS ARE OBSESSED, AND IT’S NO SURPRISE!
Finally, products I can trust
Gentle, nourishing, and truly clean—my skin and hair have never felt better!
A fresh take on beauty
Pure, plant-based formulas that leave my curls soft and my skin glowing.
Clean, simple, effective
No harsh chemicals, just real results. My skin and hair love it!
Skincare & haircare that delivers
Instant hydration, soft hair, and a brand that truly cares.
Learn About Our Ingredients
We are committed to transparency
Astaxanthin
Protects skin and reduces fine lines, 6x more powerful than Vitamin C.
Coconut Oil
Deeply hydrates and nourishes skin and hair.
Rosemary
Stimulates hair growth and adds shine.
Kakadu Plum
Brightens skin and boosts collagen with Vitamin C.
Cocoa
Softens and protects with powerful antioxidants.
Amla
Strengthens hair and enhances skin radiance.
Maple Leaf
Improves elasticity and reduces fine lines.
Aloe
Soothes, hydrates, and supports healing.
Olive Oil
Moisturizes and protects with vitamins E and K.
Castor Oil
Strengthens hair and promotes growth.
Sunflower
Lightweight hydration and antioxidant care.
Lemongrass
Clarifies and balances oil production.
Seaweed
Hydrates, detoxifies, and nourishes skin.
Shea Butter
Deeply moisturizes and restores skin barrier.
Hibiscus
Boosts shine, elasticity, and natural radiance.
Acai
Packed with antioxidants to protect and rejuvenate skin.
Jojoba Oil
Mimics skin’s natural oils for deep hydration.
Mango Butter
Softens, nourishes, and improves elasticity.
Beauty You Can Trust
Curated by Dr. Erica Belton, our plant-based skincare and haircare products are carefully crafted to give you the best in clean beauty. Free from chemicals, each formula is designed to nourish and care for your skin and hair with the finest ingredients.